We've been working across the Midwest for years
Real relationships with Washtenaw County and Michigan businesses, not a national agency parachuting in with a templated playbook.
Ann Arbor is a market where reputation moves first and search rankings catch up later. Our Directories programs for Ann Arbor businesses are built to do both at once — earn the trust signals, then convert them into pipeline you can measure.
Citations and directory listings are still one of the strongest local-pack ranking factors, and they're where most Ann Arbor-area businesses are weakest. We claim, verify, and standardize listings across Google Business Profile, Apple Business Connect, Bing Places, Yelp, the Yellow Pages stack, and 40+ industry-specific directories. Then we monitor for unauthorized changes and stale data.
Real relationships with Washtenaw County and Michigan businesses, not a national agency parachuting in with a templated playbook.
If a tactic won't work for your business, we'll tell you — even when it costs us scope. Honest scope beats expensive surprises.
GA4, server-side tracking, modern CMSs, current ad APIs. We're not still running an agency on tools from 2017.
Engagements are scoped in two-week sprints with clear deliverables. You can pause or pivot without breaking a contract.
Ann Arbor is anchored by the University of Michigan and Michigan Medicine — one of the country's deepest research-and-healthcare ecosystems. The startup density (Duo Security, Llamasoft acquisitions) and a venture-friendly business community make this one of the most digitally sophisticated markets in the Midwest.
Verticals we regularly serve in and around Ann Arbor:
Our Directories clients aren't just inside Ann Arbor city limits — we work across Washtenaw County and the broader Michigan market.
Same Directories expertise, neighboring cities:
Healthcare (Healthgrades, Vitals), legal (Avvo, Justia), home services (Angi, HomeAdvisor) — we submit to the relevant ones for your vertical, not a one-size-fits-all blast.
One-time citation cleanup project fee plus an optional ongoing monitoring retainer. We'll quote both after the audit.
Local-pack ranking changes typically appear 30-90 days after citations are corrected, depending on how stale the bad data was and how often Google recrawls.
Local-pack rankings depend heavily on NAP consistency across the web. Inconsistent or missing citations actively hurt rankings — fixing them is one of the highest-ROI local SEO investments you can make.
Most engagements kick off within 2 weeks of a signed scope. The 14 days are spent on access provisioning, baseline measurement, and stakeholder interviews so the work that follows isn't blind.