Modern stack, no legacy debt
GA4, server-side tracking, modern CMSs, current ad APIs. We're not still running an agency on tools from 2017.
If you've already tried BI with another Buffalo-area shop and it didn't move the number, we'd like to see the data. Most often the strategy was sound but the measurement was broken — and that's the first thing we fix.
Most Buffalo mid-market companies have 6-10 SaaS systems generating data and zero unified view. We build BI stacks — warehouse + transformation layer + dashboarding tool — so your CFO, ops lead, and marketing director are all looking at the same numbers. We pick the tool to fit your team, not the team to fit the tool.
GA4, server-side tracking, modern CMSs, current ad APIs. We're not still running an agency on tools from 2017.
Real relationships with Erie County and New York businesses, not a national agency parachuting in with a templated playbook.
Engagements are scoped in two-week sprints with clear deliverables. You can pause or pivot without breaking a contract.
Code, creative, accounts, and strategy documents all live in your systems. No proprietary lock-in, no hostage data.
Buffalo is the second-largest city in New York State — a Great Lakes manufacturing and healthcare market anchored by M&T Bank, Roswell Park Comprehensive Cancer Center, the University at Buffalo, and the Tesla solar gigafactory. Civic identity is intensely local — Bills, Sabres, weekly fish fry, and a Polish and Irish small-business heritage that still drives the market.
Sectors we know well in the Buffalo market:
Buffalo sits at the center of a region we know well — Erie County and the surrounding New York corridor where many of our BI clients are based.
We work with businesses across the surrounding area:
Analytics is mostly digital marketing data and customer behavior. BI pulls in finance, operations, sales, and customer data to answer business-wide questions. Same warehouse philosophy, broader scope.
First useful dashboards typically ship in 6-8 weeks. Full multi-source warehouse with governed metrics is a 4-6 month engagement.
Monthly engagements typically cover dashboard updates, new data-source integration, and model maintenance. We also train an in-house owner so you're not dependent on us forever.
Not necessarily. With Fivetran/Airbyte for extraction and dbt for transformation, most mid-market companies can run BI with a part-time analyst. We design for that reality.
Most of our Buffalo-area clients are between $1M and $50M in annual revenue. Below that the math on a real agency engagement rarely works — we're happy to point you toward better options at smaller scales. Above $50M we've worked with multi-location and publicly traded brands too.