Senior people on every account
The strategist on your kickoff call is the strategist who runs your account. We don't do bait-and-switch staffing.
We've been working with Elkhart County businesses long enough to know what Goshen customers respond to and what they ignore. Our Paid Social work isn't generic — it's built around how the local economy actually buys.
Paid social only works when the creative is right and the measurement is honest. We run Meta, TikTok, and LinkedIn programs with first-party server-side tracking (CAPI / Events API) so iOS 14+ doesn't blind your reporting, and we ship 4-8 creative variations per month so the algorithm has something to optimize toward.
The strategist on your kickoff call is the strategist who runs your account. We don't do bait-and-switch staffing.
GA4, server-side tracking, modern CMSs, current ad APIs. We're not still running an agency on tools from 2017.
Engagements are scoped in two-week sprints with clear deliverables. You can pause or pivot without breaking a contract.
Real relationships with Elkhart County and Indiana businesses, not a national agency parachuting in with a templated playbook.
Goshen sits at the heart of the RV supply chain and is also a regional center for food processing and healthcare — anchored by Goshen Health and Goshen College's strong design and arts community. The downtown First Friday culture plus a steady stream of agricultural and manufacturing wealth creates a market where word-of-mouth still moves real revenue.
Sectors we know well in the Goshen market:
Goshen sits at the center of a region we know well — Elkhart County and the surrounding Indiana corridor where many of our Paid Social clients are based.
Nearby Paid Social clients we serve:
Yes — typically through LinkedIn for direct prospecting and Meta retargeting for nurture. The creative ladder and offer matter more than the platform.
Usually 7-10 business days from kickoff: pixel and CAPI setup, creative production, campaign build, and approvals.
Meta still has the broadest reach for most Goshen-area businesses, especially with retargeting. TikTok is strong for restaurant, retail, and entertainment verticals. LinkedIn fits B2B services. We pick based on where your customers actually spend time.
We don't take engagements below roughly $2,000/month in ad spend — at smaller volumes the platform algorithms can't optimize and the management fee dominates the math.
Most engagements kick off within 2 weeks of a signed scope. The 14 days are spent on access provisioning, baseline measurement, and stakeholder interviews so the work that follows isn't blind.